SPRING CAMPAIGN
Explore your own sense of style and where it takes you. See colors at their brightest, while living life at it’s fullest. Taking in all the season has to offer.
Explore…New perspectives, New places, Something new entirely.
Redefine what makes sense, skipping the easy part. Know that the fun comes from the experiments – the maybes, the what ifs. Take the risks. Step out in style. All while refusing to settle.
Explore.
WINDOW BANNERS
PINTEREST ADS
The goal is to ignite your passion for fashion and encourage you to embrace the vibrant hues of the season through this email. Providing a glimpse of the upcoming campaign, we aim to entice you to explore further on our website. These emails are crafted to guide you on a journey of self-expression and discovery, where each click brings you closer to embracing life fully through exciting fashion choices.
For this web page update, I aimed for a bold and prominent title that commands attention. The background features captivating landscape photography, seamlessly integrating supporting images of men and women. Accents of paper and film frames lend a grungy, layered aesthetic that embodies the essence of Buckle’s brand.
WEB
SIDEWALK SIGNS
The social posts supporting this campaign were image focused. I strategically integrated tape and textured elements through Instagram Stories to maintain consistency with our brand's grungy, layered aesthetic. Emphasizing the campaign lockup "Explore Buckle," our posts aimed to resonate with our audience and drive engagement while highlighting the essence of exploration and style.
